A blog that brings you Canfor news and achievements in the world of lumber, pulp, paper and green energy.

Tuesday, Oct 25, 2016

Canfor’s Refreshed Core Values

Core Values 
Earlier this year, a group of Canfor employees undertook an important exercise to review our company’s Core Values. Canfor has undergone considerable growth over the past several years and as a result, we felt it was important to revisit our values and ensure they best reflected our business, brand and culture today.

The project involved interviews with employees throughout the company – from on-the-floor employees up to senior management – to find out what principles were most important to them and what they value about the Canfor culture. After a lot of interviews, reviewing comments and finalizing employee input, we are proud to share Canfor’s refreshed Core Values.

Canfor’s Core Values:

  1. Safety comes first.
  2. We succeed when our customers succeed.
  3. We are resilient and resourceful. We always find a way forward.
  4. We are a good neighbour in our communities and a responsible steward to the environment.
  5. We demonstrate integrity by doing what we say we are going to do.

I’m very proud to stand behind these values. They are the foundation of our company; they help guide business decisions and also represent who we are, what we’re about and what makes Canfor a great place to work.

We also produced a short video that provides more information on the project undertaken to refresh our core values and includes interviews with several executives – including me – who each explain what each of these Core Values mean to Canfor.

Thank you to our employees who participated in the interviews and together helped shaped these outstanding values.

VIDEO: Canfor’s Core Values (3:47)

Latest Posts

Tuesday, Oct 16, 2018
Once again, CN recognized Canfor for our sustainability under CN’s EcoConnexions Partnership Program.
Monday, Oct 15, 2018
With an expanding fleet on the horizon, we have unveiled a new website and visual identity for our New South Express trucking line.
Monday, Oct 15, 2018
Congratulations to Canfor's Carmen Augustine who was selected for CFI's Top 10 Under 40, and Christine Taylor who was awarded CIF's Prince of Wales Award for Sustainable Forestry.